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Meet SOFIT

Meet the team

Experience with purpose. People at the heart.

Get to know the people, qualifications, and experience behind SOFIT.

Different expertise.
Shared mission.
Healthier people.
Stronger communities.
A brighter tomorrow.

People Knowledge Impact

Healthier
People.
Brighter
Tomorrows.

Portrait of Coach Ali Abdullahi, founder of SOFIT Nutrition & Fitness.

Coach Ali Abdullahi

Founder & Fitness Coach

Coaching experience
6+ years
Professional certification
ISSA Certified Elite Trainer

Coach Ali Abdullahi is an ISSA Certified Elite Trainer, fitness and nutrition professional, and the founder of SOFIT Nutrition & Fitness. He brings over six years of coaching experience, with professional qualifications in personal training, corrective exercise, strength and conditioning, and nutrition coaching.

His work focuses on body transformation, fat loss, strength development, and healthy lifestyle change, helping clients build habits that support sustainable results.

Work with Coach Ali
Portrait of Shabazz Abdulkadir, international development and capacity building consultant.

Shabazz Abdulkadir

International Consultant

Specialty
Development & capacity building
Industry experience
10+ years
Education
Master’s degreeUniversity of Washington

Shabazz Abdulkadir is an international consultant specialising in development and capacity building. She holds a master’s degree from the University of Washington and brings over ten years of experience in the industry.

Her professional background combines advanced academic training with extensive experience in development and strengthening capacity.

Portrait of Dr. Shafi Abdullahi, SOFIT Chief Scientific and Medication Safety Advisor.

Dr. Shafi Abdullahi

Chief Scientific & Medication Safety Advisor

Qualifications
PharmD · PhD · MBA
Founder
Drug Eye Africa
Focus
Medicines regulation & pharmaceutical policy

Dr. Shafi Abdullahi serves as SOFIT’s Chief Scientific & Medication Safety Advisor. He holds a Doctor of Pharmacy (PharmD), a PhD in Pharmacoeconomics, and an MBA in Pharmaceutical Management, bringing a multidisciplinary perspective across pharmaceutical science, health economics, and management.

He is the founder of Drug Eye Africa, an independent organization that monitors medicines regulation, regulatory decisions, and pharmaceutical policy developments across Africa.

Portrait of Abdirizak Mohamud Yusuf, public health specialist.

Abdirizak Mohamud Yusuf

Public Health Specialist

Specialty
Environmental health & research
Education
MSc in Environmental HealthThammasat University, Thailand
Research
Published in peer-reviewed journals

Abdirizak Mohamud Yusuf is a public health specialist with research interests in epidemiology, disease surveillance, occupational and environmental health, and water, sanitation, and hygiene (WASH).

He holds an MSc in Environmental Health from Thammasat University, Thailand. His work focuses on evidence-based solutions, and he has published research in peer-reviewed journals.

Portrait of Osman Farah Ibrahim, Chief Business & Organizational Development Advisor.

Osman Farah Ibrahim

Chief Business & Organizational Development Advisor

Specialty
Business strategy & organizational development
Education
Master’s degreesBusiness Management & Development Studies
Experience
14+ years leadership & advisory

Osman Farah Ibrahim is a business management, strategy, and organizational development consultant.

He holds master’s degrees in Business Management and Development Studies and has over 14 years of leadership, management, and advisory experience across humanitarian, development, and consulting sectors.

The people behind your progressSOFIT NUTRITION & FITNESS

Real coaching.
For your real life.

Your goals deserve more than a template. Meet the people behind SOFIT, with expertise in fitness, nutrition, development, capacity building, pharmaceutical science, and public health.

Meet the team
Coach Ali seated in the gym between training sessions.THE COACH. THE WORK. THE EVERYDAY.
Coach Ali performing a cable exercise.
Personal support.
Lasting progress.

Training. Nutrition.
Accountability.

What guides the work

A clear plan. A human approach.

Three principles behind the way SoFit coaches, reviews progress, and helps you keep going.

01

Specific beats extreme

The best plan is not the hardest one. It is the one that asks the right amount from you, consistently.

02

Progress needs context

Weight, strength, adherence, sleep, confidence, and performance tell a fuller story when viewed together.

03

Coaching stays human

Plans change because people and weeks change. Direct conversation remains part of the system.

Coach Ali at a strength training machine in the gym.
Progress, with perspective

You do not need
a perfect week.
You need a way forward.

Strength, energy, consistency, and confidence all have a place in the picture. Your feedback helps the coach understand what the numbers cannot explain on their own.

Explore client transformations
What working together looks like

Know your next step.

A clear rhythm from the first conversation to the next adjustment.

Find the support that fits
  1. 01

    Understand the person

    Goals matter, but so do your work, food preferences, training history, equipment, recovery, and available time.

  2. 02

    Build the right system

    The plan gives you clear actions for the week, with enough flexibility to survive real life.

  3. 03

    Track what matters

    Completion, adherence, check-ins, and progression show what is working without reducing progress to one number.

  4. 04

    Adjust with context

    Your coach reviews the signal, listens to the feedback, and changes the plan when the evidence calls for it.